Where the Map Ends, the Magic Begins
While Crete is known as Greece’s largest and most frequented island, there’s so much more beneath its picture-perfect surface that most travelers overlook. Especially in the eastern part — far from the pink sands of Elafonissi and the picturesque Venetian harbors of Chania — a more untamed and genuine side of the island is waiting for you.
This is a land where dry mountains cascade into serene coves, ancient ruins lie peacefully by the sea, and winding roads lead to tavernas that seem to be the best-kept secrets of the locals. In this guide, we’ll venture beyond the usual spots and uncover the hidden treasures of Sitia and East Crete — the breathtaking landscapes, charming villages, and untouched beaches that remain blissfully free from mass tourism.
1. Xerokampos – Crete’s Last Untouched Paradise
Sitia to Xerokampos: 1 hr | Ierapetra to Xerokampos: 1.5 hrs
The journey to Xerokampos is nothing short of a scenic delight — winding roads that twist through dry gorges, rugged mountain views, and hardly a car in sight. When the coastline finally comes into view, it’s like a reward for your patience: soft golden sands, sparkling aquamarine waters, and blissful solitude. This beach is one of Crete’s best-kept secrets. Forget about noisy beach bars and sprawling resorts — here, it’s all about the raw beauty and peaceful vibes. It’s the ideal spot for a refreshing swim, some snorkeling, or simply soaking in the sunrise over the Libyan Sea. With just a few cozy guesthouses and rooms available, make sure to book in advance if you’re thinking of staying overnight. Trust me, you won’t want to leave this paradise.
2. Zakros & Kato Zakros – Where Minoans Meet Mountains
Sitia to Zakros: 1 hr | Ierapetra to Zakros: 2 hrs
Nestled on the east coast, Zakros is more than just a village — it’s a gateway to the ancient and untamed side of Crete. From the upper village, you can hike through the Valley of the Dead Gorge, where Minoan tombs cling to the striking red limestone cliffs, leading you down to the charming seaside hamlet of Kato Zakros. Here, the orange earth meets the deep blue sea. You’ll discover a tranquil beach, a few inviting tavernas, and the ruins of the Minoan Palace of Zakros, a historically significant site that’s often overlooked but just as important as Knossos. Come for the stunning scenery, but stay for the serene atmosphere and the spirit of ancient Crete.
3. Toplou Monastery – Fortress of Faith and Art
Sitia to Toplou: 20 mins
Rising dramatically from the rugged landscape like a stone ship, the Toplou Monastery resembles more of a fortress than a traditional place of worship. Built to protect against pirates and invaders, its thick walls are steeped in centuries of Cretan resilience and faith.
Inside, you’ll find Byzantine icons, a peaceful cloister, and a small but impressive museum. It’s one of the most atmospheric monasteries in Crete, far quieter than the tourist-heavy Arkadi.
Toplou is also at the heart of an excellent local wine and olive oil operation — don’t miss a tasting.
Sitia Town – Your Gateway to the East
Sitia to Heraklio: 2 hrs
Often overlooked by travelers eager to head west, Sitia is a delightful, laid-back harbor town that truly embodies the spirit of Crete. Picture charming cobbled streets, a palm-lined promenade, a medieval fortress, and delicious food served without any fuss. Sitia also serves as an ideal launching point for discovering East Crete — from ancient ruins and monasteries to stunning beaches like Kouremenos, Chiona, and Xerokampos. Consider staying in a cozy guesthouse in the old quarter, and spend your evenings enjoying fresh fish and house wine at a seafront ouzeri. It’s peaceful, authentic, and completely unpretentious.
